SHU UEMURA ASHITA SUPREME shampoo

This shampoo thoroughly cleanses and nourishes hair. the lightweight formula helps smooth coarse, frizz prone hair and adds shine while removing product build-up and impurities. benefits95% less breakage *70% smoother **2x more shine ***leaves hair feeling sillky smooth prevents breakage delivers shine to dull hairhelps to tame frizz *system of shampoo & conditioner vs. non-conditioning shampoo. **system of shampoo, treatment & serum vs. non-conditioning shampoo. ***system of shampoo vs. unwashed hair. How to use ashita supreme shampoo -Apply on wet hair, massage and rinse. follow with ashita supreme conditioner/mask and serum. for double cleansing: once a week, use ashita revitalizing scalp scrub & follow with shampoo and the rest of the system. Ashitaba Sourced from the volcanic island of hachijo-jima, ashitaba is an ancestral Japanese plant with extraordinary self-regenerating virtues. when ashitaba's stem is sliced, it oozes a precious golden sap and a day later, a new leaf appears. our tokyo laboratories have infused the entire ashita supreme collection with this precious ingredient.