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Thonik: Why We Design

In this book, Thonik--the Amsterdam-based design collective led by lauded designers Nikki Gonnissen and Thomas Widdershoven--proposes and addresses 11 personal reasons why they design. Why do we color, organize and form the world around us, and why do we call that a profession? From the need to create impact to the search for independence; from the various blessings of systems to the need for play; this book addresses these and many other topics. Why We Design looks back on 25 years of design practice and speculates on the future of graphic design.

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